A pioneer in the FMCG realm, was established in 2002 as a producer of household cleaners and detergents.

Challenge at Hand: ADCO aimed to build a conversational and deep interaction with its existing customer base and attract new potential segments through tailored social media campaigns and strategic media buys.

Our Strategic Approach: Our digital marketing plan for ADCO was centered around two main objectives:

  • Engagement through Social Media: We launched a campaign to foster ongoing conversations with consumers.
  • Attraction via Media Buying: We implemented a targeted ad campaign designed to capture the attention of new market segments.

Transformation Achieved: ADCO’s online presence and customer engagement are greatly enhanced through our digital marketing initiatives. By focusing on interactive content and responsive communication, we not only retained our loyal customer base but also attracted new consumers.